A better streamlined website with a large amount of display
Information are now much more streamlined compared to the previous site, with a even larger amount of information available.
With new features such as User Profiling and My Favourites introduced, they create a personalised experience by offering users relevant and useful functions - these facilitate the process of planning users’ experiences at SIWW.
Since the launch of the website as a digital hub, it has proven to be a huge success; with a 255% increase in site traffic and a whopping 210% lesser in bounce rate, more than 24,000 visitors turned up to the event. The streamlined and professional looking design have given the organisation a brand new look, bringing it to an international platform with better user experience. It has proven to help in terms of both engagement and retention with old and new users of SIWW.